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凭借剧星传媒在AI赋能营销领域的深耕实践与行业影响力，剧星大模型营销部负责人王嘉伟受邀参与核心圆桌论坛。王嘉伟围绕...",128,"https:\u002F\u002Fmp.weixin.qq.com\u002Fs\u002FkRRV-AiFanzA5c4t8XOriw","2026-06-01 19:11:35",0,1,[27],{"id":7,"name":6},"剧星传媒亮相2026上海网络视听创作者大会：深耕AI内容商业化，解锁行业增长新范式","2026-06-09 14:30:08",{"content":16,"content_mode":17,"cover_url":31,"created_at":32,"description":33,"icon_url":16,"id":34,"learn_more_url":35,"published_at":36,"sort_order":24,"status":25,"tags":37,"title":39,"updated_at":40},"https:\u002F\u002Fwwwoss.visionstar.cn\u002Fimg\u002Fmmbiz_jpg\u002FibMKXbzK99YNdY9crTV7422wcJZibKDGcXNo7QvrVxq7ibKT1qyTshNUTibAUyfsiclLsNiau2ibBpABJvZLjHib0mEvth8501BfCeULns2V49Hohico\u002F0?wx_fmt=jpeg","2026-06-09 14:21:53","5月28日，“旷野有回响 寻找商业生态的同频者”——2026微博商业合作伙伴大会在新疆隆重举办。会议现场，剧星传媒凭借深耕微博生态的专业实力、扎实的共建成果与卓越的营销服务能力，成功斩获2025年度“微博生态共建合作伙伴”重磅荣誉。 现场对话： 剧星传媒关于微博营销的五点核心洞察 剧星传媒执行总裁俞湘华受邀展开现场分享。他结合微博平台生态趋势、行业营销变革风向以及双方长期深度合作经验，凝练输出五大...",129,"https:\u002F\u002Fmp.weixin.qq.com\u002Fs\u002FY10NlropdOkKPshF3PkK5w","2026-05-28 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13:54:35",{"content":86,"content_mode":87,"cover_url":88,"created_at":89,"description":90,"icon_url":16,"id":91,"learn_more_url":92,"published_at":93,"sort_order":24,"status":25,"tags":94,"title":97,"updated_at":98},"\u003Csection style=\"line-height: 1.75em; visibility: visible;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cimg class=\"rich_pages wxw-img\" data-ratio=\"0.18796296296296297\" data-s=\"300,640\" data-type=\"png\" data-w=\"1080\" style=\"width: 676.989px !important; height: auto !important; visibility: visible !important;\" type=\"block\" data-backw=\"578\" data-backh=\"109\" data-imgfileid=\"503756446\" data-aistatus=\"1\" data-original-style=\"width: 100%;\" data-index=\"3\" src=\"https:\u002F\u002Fwwwoss.visionstar.cn\u002Fimg\u002Fsz_mmbiz_png\u002FXPMmx5ukfm2emXpHNMHv3VPbDfDv7DLzSCjeNx6mW5iasPGfPYSoWKN23nTuQFwIt2EL8hORz5DZZmvkO7mq1aw\u002F640?wx_fmt=png&from=appmsg#imgIndex=0\" _width=\"100%\" alt=\"深耕综艺营销：剧星以超级场景共创，引爆品牌增长\" data-report-img-idx=\"0\" data-fail=\"0\">\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em; visibility: visible;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">2025年，中国综艺市场正式步入“质优者胜”的发展阶段。数据显示，\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">2025年Q3\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">中国网民人均观看综艺时长增至10.7小时，较去年同期的8.2小时实现显著增长；Q3综艺招商市场广告收入约6.5亿元，环比增长22%。\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em; visibility: visible;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cbr style=\"visibility: visible;\">\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em; visibility: visible;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">在品牌营销预算增幅受限的当下，这份增长背后，是品牌方对综艺赛道价值的重新审视——\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px; font-weight: bold; visibility: visible;\">综艺营销早已跳出单纯的曝光逻辑，迈入“品效联动”的新阶段。\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em; visibility: visible;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cbr style=\"visibility: visible;\">\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em; visibility: visible;\">\u003Cp style=\"line-height: 1.75em; visibility: visible;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\" data-pm-slice=\"1 1 ["para",{"tagName":"p","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">2025年，剧星传媒凭借精准策略与创新模式，打造了\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px; font-weight: bold; visibility: visible;\">50余个\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">标杆综艺营销项目，综艺营销业务同比增长\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px; font-weight: bold; visibility: visible;\">超过110%，\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">服务\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"para",{"tagName":"p","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">品牌\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", 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"Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cbr style=\"visibility: visible;\">\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection data-role=\"title\" data-tools=\"135编辑器\" data-id=\"163894\" data-pm-slice=\"0 0 []\" style=\"visibility: visible;\">\u003Csection style=\"margin: 10px auto; display: flex; justify-content: center; visibility: visible;\">\u003Csection style=\"display: flex; align-items: flex-end; visibility: visible;\">\u003Csection style=\"flex-shrink: 0; padding-right: 6px; box-sizing: border-box; visibility: visible;\">\u003Csection style=\"font-size: 16px; letter-spacing: 1.5px; background: linear-gradient(to right, rgb(10, 74, 163), rgb(131, 170, 242)); padding: 3px 6px; display: flex; align-items: center; justify-content: center; box-sizing: border-box; line-height: 1.75em; visibility: visible;\">\u003Cstrong style=\"visibility: visible;\">\u003Cspan leaf=\"\" style=\"visibility: visible;\">0\u003C\u002Fspan>\u003C\u002Fstrong>\u003Cstrong data-original-title=\"\" title=\"\" style=\"visibility: visible;\">\u003Cspan leaf=\"\" style=\"visibility: visible;\">1\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"width: 0px; height: 1px; border-left: 7px solid rgb(10, 74, 163); border-bottom: 5px solid transparent; margin-left: 5px; box-sizing: border-box; line-height: 1.75em; visibility: visible;\">\u003Cspan leaf=\"\" style=\"visibility: visible;\">\u003Cbr style=\"visibility: visible;\">\u003C\u002Fspan>\u003C\u002Fsection>\u003C\u002Fsection>\u003Csection style=\"visibility: visible;\">\u003Csection style=\"font-size: 16px; color: rgb(10, 74, 163); text-align: center; line-height: 1.75em; visibility: visible;\">\u003Cstrong data-brushtype=\"text\" style=\"visibility: visible;\">\u003Cspan leaf=\"\" style=\"visibility: visible;\">价值重塑：\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"font-size: 16px; color: rgb(10, 74, 163); text-align: center; line-height: 1.75em; visibility: visible;\">\u003Cstrong data-brushtype=\"text\" style=\"visibility: visible;\">\u003Cspan leaf=\"\" style=\"visibility: visible;\">综艺植入的“超级场景”价值凸显\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"width: 100%; height: 3px; background: linear-gradient(to right, rgb(10, 74, 163), transparent); margin-bottom: 5px; box-sizing: border-box; line-height: 1.75em; max-width: 100% !important; visibility: visible;\" data-width=\"100%\">\u003Cspan leaf=\"\" style=\"visibility: visible;\">\u003Cbr style=\"visibility: visible;\">\u003C\u002Fspan>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em; visibility: visible;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cbr style=\"visibility: visible;\">\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em; visibility: visible;\">\u003Cspan data-pm-slice=\"0 0 []\" style=\"visibility: visible;\">\u003Cspan data-pm-slice=\"2 4 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;margin: 0px;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"visibility: visible;\">\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":""},"node",{"tagName":"span","attributes":{"style":"color: rgb(15, 17, 21); font-family: quote-cjk-patch, Inter, system-ui, -apple-system, BlinkMacSystemFont, \\"Segoe UI\\", Roboto, Oxygen, Ubuntu, Cantarell, \\"Open Sans\\", \\"Helvetica Neue\\", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px;  background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;","data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">剧星传媒认为，\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px; font-weight: bold; visibility: visible;\">综艺不仅能提供真实的产品使用场景，\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan data-pm-slice=\"0 0 []\" style=\"visibility: visible;\">\u003Cspan data-pm-slice=\"0 0 []\" style=\"visibility: visible;\">\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"p","attributes":{"data-pm-slice":"0 0 []","style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":""},"node",{"tagName":"span","attributes":{"style":"color: rgb(15, 17, 21); font-family: quote-cjk-patch, Inter, system-ui, -apple-system, BlinkMacSystemFont, \\"Segoe UI\\", Roboto, Oxygen, Ubuntu, Cantarell, \\"Open Sans\\", \\"Helvetica Neue\\", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px;  background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;","data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; font-weight: bold; visibility: visible;\">对建立品牌心智、积累品牌势能作用显著，在人群破圈上更是具备天然优势。\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">相较于转化率偏低的传统硬广，综艺通过“明星使用+场景化种草”的植入方式，能有效提升产品点击率，如同品牌与用户\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan data-pm-slice=\"0 0 []\" style=\"visibility: visible;\">\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"span","attributes":{"data-pm-slice":"0 0 []","style":null},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">沟通的\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":""},"node",{"tagName":"span","attributes":{"style":"color: rgb(15, 17, 21); font-family: quote-cjk-patch, Inter, system-ui, -apple-system, BlinkMacSystemFont, \\"Segoe UI\\", Roboto, Oxygen, Ubuntu, Cantarell, \\"Open Sans\\", \\"Helvetica Neue\\", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px;  background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;","data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">“超级直播间”。从实际执行层面来看，\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px; font-weight: bold; visibility: visible;\">综艺时间相对稳定可控，节目规划时间与实际播出时间偏差较小，\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">为品牌营销提供了稳定的落地基础。\u003C\u002Fspan>\u003C\u002Fspan>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em; visibility: visible;\">\u003Cspan data-pm-slice=\"0 0 []\" style=\"visibility: visible;\">\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"span","attributes":{"data-pm-slice":"0 0 []","style":null},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cbr style=\"visibility: visible;\">\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em; visibility: visible;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9); font-size: 17px; font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.034em; font-style: normal; font-weight: normal; visibility: visible;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px; visibility: visible;\">用户互动行为——弹幕、社交分享、衍生内容观看等互动率的全面提升，标志着综艺行业已全面进入“用户共创”时代，让品牌传播的边界持续拓宽。\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;margin: 0px;\">\u003Cspan data-lark-record-data=\"{"rootId":"WTlAf9U9udzJfjcfmMucMXvenMg","text":{"initialAttributedTexts":{"text":{"0":"让品牌传播的边界持续拓宽。"},"attribs":{"0":"*0+d"}},"apool":{"numToAttrib":{"0":["author","4233588978228243"]},"nextNum":1}},"type":"text","referenceRecordMap":{},"extra":{"channel":"saas","pasteRandomId":"24511ffc-7ad1-443b-8596-e9c21d6da0f7","mention_page_title":{},"external_mention_url":{}},"isKeepQuoteContainer":false,"isFromCode":false,"selection":[{"id":21,"type":"text","selection":{"start":112,"end":125},"recordId":"Q48Hf5JftdDxvEcXn4zcyVN7nHh"}],"payloadMap":{},"isCut":false}\" data-lark-record-format=\"docx\u002Ftext\">\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\">\u003Cspan data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection data-role=\"title\" data-tools=\"135编辑器\" data-id=\"163894\" data-pm-slice=\"0 0 []\">\u003Csection style=\"margin: 10px auto;display: flex;justify-content: center;\">\u003Csection style=\"display: flex;align-items: flex-end;\">\u003Csection style=\"flex-shrink: 0;padding-right: 6px;box-sizing:border-box;\">\u003Csection style=\"font-size: 16px; letter-spacing: 1.5px; background: linear-gradient(to right, rgb(10, 74, 163), rgb(131, 170, 242)); padding: 3px 6px; display: flex; align-items: center; justify-content: center; box-sizing: border-box; line-height: 1.75em;\">\u003Cstrong>\u003Cspan leaf=\"\">0\u003C\u002Fspan>\u003C\u002Fstrong>\u003Cstrong data-original-title=\"\" title=\"\">\u003Cspan leaf=\"\">2\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"width: 0px;height: 1px;border-left: 7px solid rgb(10, 74, 163);border-bottom: 5px solid transparent;margin-left: 5px;box-sizing: border-box;line-height: 1.75em;\">\u003Cspan leaf=\"\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003C\u002Fsection>\u003Csection>\u003Csection style=\"font-size: 16px;color: rgb(10, 74, 163);text-align: center;line-height: 1.75em;\">\u003Cstrong data-brushtype=\"text\">\u003Cspan leaf=\"\">模式进化：\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"font-size: 16px;color: rgb(10, 74, 163);text-align: center;line-height: 1.75em;\">\u003Cstrong data-brushtype=\"text\">\u003Cspan leaf=\"\">从“硬性贴片”到“内容共生”质变\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"width: 100%;height: 3px;background: linear-gradient(to right, rgb(10, 74, 163), transparent);margin-bottom: 5px;box-sizing: border-box;line-height: 1.75em;max-width: 100% !important;\" data-width=\"100%\">\u003Cspan leaf=\"\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\" data-pm-slice=\"1 1 ["para",{"tagName":"p","attributes":{"data-pm-slice":"0 0 []","style":"line-height: 1.75em;margin: 0px;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">从《中国好声音》的全民狂欢到《喜人奇妙夜2》玩梗出圈，剧星传媒深耕综艺植入十余载，亲历了台网迭代、网综崛起，再到如今情绪消费与AI时代的行业变革，沉淀出一套成熟的综艺营销方法论，为客户提供专业、有效的综艺营销解决方案。\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\" data-pm-slice=\"2 2 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\" data-pm-slice=\"2 2 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">剧星传媒创新的\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">“长短直”全域整合营销方法论，\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;font-weight: normal;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">通过长视频内容塑品牌心智、短内容破流量瓶颈、短代言强用户记忆、直播促进即时转化，打通“种草\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-family: "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;font-weight: 400;letter-spacing: 0.544px;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan leaf=\"\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">-\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;font-weight: normal;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">引流\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-family: "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;font-weight: 400;letter-spacing: 0.544px;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan leaf=\"\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">-\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;font-weight: normal;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">转化”全链路闭环，最大化内容IP的价值。针对具体节目评估的\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">PAPB方法论，以题材制作、嘉宾配置、宣推资源、品牌契合四大评估指标，\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">为内容前期审核提供核心支撑，帮助品牌精准预判植入可行性与传播效果，从源头降低营销风险。\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\">\u003Cspan data-lark-record-data=\"{"rootId":"JxenfYJRMdg8Hhc4oTvcYKrqnjg","text":{"initialAttributedTexts":{"text":{"0":"针对具体节目评估的PAPB方法论，为内容前期审核提供核心支撑，帮助团队精准预判植入可行性与传播效果，从源头降低营销风险。"},"attribs":{"0":"*0+1o"}},"apool":{"numToAttrib":{"0":["author","4233588978228243"]},"nextNum":1}},"type":"text","referenceRecordMap":{},"extra":{"channel":"saas","pasteRandomId":"551fbae0-55c2-4659-8f24-8aadc1f10910","mention_page_title":{},"external_mention_url":{}},"isKeepQuoteContainer":false,"isFromCode":false,"selection":[{"id":94,"type":"text","selection":{"start":91,"end":151},"recordId":"Ns69fDU59dcuXYcp2TYc59h8n6d"}],"payloadMap":{},"isCut":false}\" data-lark-record-format=\"docx\u002Ftext\">\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\" data-pm-slice=\"2 2 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"text-align: center;\" nodeleaf=\"\">\u003Cimg class=\"rich_pages wxw-img js_img_placeholder wx_img_placeholder\" data-ratio=\"0.4787037037037037\" data-s=\"300,640\" data-type=\"png\" data-w=\"1080\" style=\"aspect-ratio: calc(2.08897) \u002F 1; width: 677px !important; height: auto !important;\" type=\"block\" data-backw=\"578\" data-backh=\"277\" data-imgfileid=\"503758233\" data-aistatus=\"1\" data-original-style=\"width:100%;\" data-index=\"4\" src=\"https:\u002F\u002Fwwwoss.visionstar.cn\u002Fimg\u002Fsz_mmbiz_png\u002FXPMmx5ukfm32XOvxBPptpyuzg8JzI2c27cicdsnxvUIRR5BKZOQDKvseTmfT37jDlRgykJBGahXTj61GvwjgCKQ\u002F640?wx_fmt=png&from=appmsg#imgIndex=1\" _width=\"100%\" alt=\"深耕综艺营销：剧星以超级场景共创，引爆品牌增长\">\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;text-align: center;\" data-pm-slice=\"2 2 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\" data-pm-slice=\"2 2 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">“我们的标准，是让植入与节目内容深度融合。”\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">剧星传媒策划团队强调，\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;margin: 0px;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">在物料设计与植入人选搭配上，团队擅长挖掘艺人与品牌属性相关的梗，让植入更具趣味性与记忆点。\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">“\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">平台给的植入权益时间是有限的，但剧星通过融合\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;","data-pm-slice":"2 2 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">内容\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">及创意打造，让植入成为节目看点，从而实现权益时长的裂变和话题传播扩散，使品牌曝光效率最大化\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">。”\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection data-role=\"title\" data-tools=\"135编辑器\" data-id=\"163894\" data-pm-slice=\"0 0 []\">\u003Csection style=\"margin: 10px auto;display: flex;justify-content: center;\">\u003Csection style=\"display: flex;align-items: flex-end;\">\u003Csection style=\"flex-shrink: 0;padding-right: 6px;box-sizing:border-box;\">\u003Csection style=\"font-size: 16px; letter-spacing: 1.5px; background: linear-gradient(to right, rgb(10, 74, 163), rgb(131, 170, 242)); padding: 3px 6px; display: flex; align-items: center; justify-content: center; box-sizing: border-box; line-height: 1.75em;\">\u003Cstrong>\u003Cspan leaf=\"\">0\u003C\u002Fspan>\u003C\u002Fstrong>\u003Cstrong data-original-title=\"\" title=\"\">\u003Cspan leaf=\"\">3\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"width: 0px;height: 1px;border-left: 7px solid rgb(10, 74, 163);border-bottom: 5px solid transparent;margin-left: 5px;box-sizing: border-box;line-height: 1.75em;\">\u003Cspan leaf=\"\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003C\u002Fsection>\u003Csection>\u003Csection style=\"font-size: 16px;color: rgb(10, 74, 163);text-align: center;line-height: 1.75em;\">\u003Cstrong data-brushtype=\"text\">\u003Cstrong data-brushtype=\"text\">\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"class":"_135editor active","data-role":"title","data-tools":"135编辑器","data-id":"163894","data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"para",{"tagName":"section","attributes":{"style":"margin: 10px auto; display: flex; justify-content: center;","class":"styleActive"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"para",{"tagName":"section","attributes":{"style":"display: flex; align-items: flex-end;","class":""},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"para",{"tagName":"section","attributes":{"class":""},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"para",{"tagName":"section","attributes":{"style":"font-size: 16px; color: rgb(10, 74, 163); text-align: center;","class":""},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"class":"135brush","data-brushtype":"text"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\">实战案例：\u003C\u002Fspan>\u003Csection style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\">多赛道突破，验证“内容共生”营销价值\u003C\u002Fspan>\u003C\u002Fsection>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"width: 100%;height: 3px;background: linear-gradient(to right, rgb(10, 74, 163), transparent);margin-bottom: 5px;box-sizing: border-box;line-height: 1.75em;max-width: 100% !important;\" data-width=\"100%\">\u003Cspan leaf=\"\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">剧星传媒与美团的深度合作颇具代表性。\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">作为拥有海量用户的多品线、生态级平台，\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">美团对综艺植入的期待向来\u003C\u002Fspan>\u003C\u002Fspan>\u003Cstrong data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">高标准、严要求、强整合\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fstrong>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">，追求\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003Cstrong>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">“品效协同、生态共振、心智深耕”\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fstrong>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">的立体化目标。\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">这种行业领跑者的前瞻视野与战略格局，既是对合作方的严峻挑战，也推动营销服务向更专业、更集成、更具战略性的维度进化。剧\u003C\u002Fspan>\u003C\u002Fspan>\u003Cstrong data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">星传媒以体系化思维与全链路能力，承接了这份期待。\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fstrong>\u003Cspan data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Csection style=\"line-height: 1.75em;\">\u003Cspan data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\">\u003Cspan data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">2025年，剧星协助\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">美团\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">完成《一路繁花》《这是我的西游》《脱口秀和Ta的朋友们2》《喜人奇妙夜2》《宇宙闪烁请\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">注意》等综艺植入项目，针对不同节目类型定制了差异化植入策略。以\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"p","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">游戏类综艺\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">《这是我的西游》\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">为例，团队创新游戏化植入，\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">将品牌信息嵌入核心游戏环节，艺人在参与过程中自然呈现产品，同时联动业务端形成“内容曝光+消费转化”闭环。在\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">《喜人奇妙夜2》\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">的合作中，剧星将品牌物料融入表演场景，实现场景化曝光，并延伸爆款作品的逻辑进行定制化植入。\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"line-height: 1.75em;\">\u003Cspan data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fsection>\u003Csection style=\"text-align: center;\" nodeleaf=\"\">\u003Cimg class=\"rich_pages wxw-img js_img_placeholder wx_img_placeholder\" data-ratio=\"0.4101851851851852\" data-s=\"300,640\" data-type=\"jpeg\" data-w=\"1080\" style=\"aspect-ratio: calc(2.43792) \u002F 1; width: 677px !important; height: auto !important;\" type=\"block\" data-backw=\"578\" data-backh=\"237\" data-imgfileid=\"503758236\" data-aistatus=\"1\" data-original-style=\"width:100%;\" data-index=\"5\" src=\"https:\u002F\u002Fwwwoss.visionstar.cn\u002Fimg\u002Fsz_mmbiz_jpg\u002FXPMmx5ukfm32XOvxBPptpyuzg8JzI2c2EwT2HRm8qncHm0GPwuX5Czqs3ueBEhHw5f23QstRxroZ2IdjJiaa6Pw\u002F640?wx_fmt=jpeg&from=appmsg#imgIndex=2\" _width=\"100%\" alt=\"深耕综艺营销：剧星以超级场景共创，引爆品牌增长\">\u003C\u002Fsection>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-family: "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;letter-spacing: 0.544px;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;white-space: normal;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"2 3 ["para",{"tagName":"p","attributes":{"data-pm-slice":"3 3 []","style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\" data-pm-slice=\"0 0 []\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">随着线上演唱会成为营销新场域，剧星传媒合作美团打造了两场跨年盛宴。\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">从12月26日-27日潘玮柏“狂爱2.0”巡回演唱会杭州站的事件破圈，到12月31日张杰「未，你好吗」2026跨年演唱会抖音特别场的全民陪伴，\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">两场活动不仅收获了爆炸级流量，\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">影响力穿透各平台，\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">更实现了情感传播与品牌营销的深度融合，\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">成为年末极具话题度的\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"p","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">事件营销\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">爆款。\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"p","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;font-weight: normal;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-family: "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;letter-spacing: 0.544px;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;white-space: normal;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"2 3 ["para",{"tagName":"p","attributes":{"data-pm-slice":"3 3 []","style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"p","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;font-weight: normal;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-family: "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;letter-spacing: 0.544px;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;white-space: normal;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"2 3 ["para",{"tagName":"p","attributes":{"data-pm-slice":"3 3 []","style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan leaf=\"\">\u003Cimg class=\"rich_pages wxw-img js_img_placeholder wx_img_placeholder\" data-ratio=\"1.037037037037037\" data-w=\"1080\" style=\"aspect-ratio: calc(0.964286) \u002F 1; width: 677px !important; height: auto !important;\" data-backw=\"578\" data-backh=\"599\" data-aistatus=\"1\" data-original-style=\"width:100%;\" data-index=\"6\" src=\"https:\u002F\u002Fwwwoss.visionstar.cn\u002Fimg\u002Fsz_mmbiz_jpg\u002FXPMmx5ukfm21jPSGLVaNebvo9bib6IicYDZyHw9faiaDWM2I1tA6BZI5vMwGHFemp4ala8MeXDeiaB8CrSD6r2gReg\u002F640?wx_fmt=jpeg#imgIndex=3\" _width=\"100%\" alt=\"深耕综艺营销：剧星以超级场景共创，引爆品牌增长\">\u003C\u002Fspan>\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-family: "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;letter-spacing: 0.544px;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;white-space: normal;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"2 4 ["para",{"tagName":"p","attributes":{"data-pm-slice":"0 0 []","style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []","style":"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;color: rgba(0, 0, 0, 0.9);font-family: \\"PingFang SC\\", system-ui, -apple-system, BlinkMacSystemFont, \\"Helvetica Neue\\", \\"Hiragino Sans GB\\", \\"Microsoft YaHei UI\\", \\"Microsoft YaHei\\", Arial, sans-serif;font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;letter-spacing: 0.544px;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;white-space: normal;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []","style":"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-family: "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;font-size: 17px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;letter-spacing: 0.544px;orphans: 2;text-align: justify;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;white-space: normal;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"2 3 ["para",{"tagName":"p","attributes":{"data-pm-slice":"3 3 []","style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cstrong data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan data-pm-slice=\"0 0 []\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-pm-slice":"2 3 [\\"para\\",{\\"tagName\\":\\"p\\",\\"attributes\\":{\\"data-pm-slice\\":\\"3 3 []\\",\\"style\\":\\"line-height: 1.75em;\\"},\\"namespaceURI\\":\\"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml\\"},\\"node\\",{\\"tagName\\":\\"strong\\",\\"attributes\\":{\\"data-pm-slice\\":\\"0 0 []\\"},\\"namespaceURI\\":\\"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml\\"},\\"node\\",{\\"tagName\\":\\"strong\\",\\"attributes\\":{\\"data-pm-slice\\":\\"0 0 []\\"},\\"namespaceURI\\":\\"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml\\"}]"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"span","attributes":{"data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\" style=\"-webkit-tap-highlight-color: rgba(0, 0, 0, 0);margin: 0px;padding: 0px;outline: 0px;max-width: 100%;color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;box-sizing: border-box !important;overflow-wrap: break-word !important;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fstrong>\u003C\u002Fp>\u003Csection data-role=\"title\" data-tools=\"135编辑器\" data-id=\"163894\" data-pm-slice=\"0 0 []\">\u003Csection style=\"margin: 10px auto;display: flex;justify-content: center;\">\u003Csection style=\"display: flex;align-items: flex-end;\">\u003Csection style=\"flex-shrink: 0;padding-right: 6px;box-sizing:border-box;\">\u003Csection style=\"font-size: 16px; letter-spacing: 1.5px; background: linear-gradient(to right, rgb(10, 74, 163), rgb(131, 170, 242)); padding: 3px 6px; display: flex; align-items: center; justify-content: center; box-sizing: border-box; line-height: 1.75em;\">\u003Cstrong>\u003Cspan leaf=\"\">04\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"width: 0px;height: 1px;border-left: 7px solid rgb(10, 74, 163);border-bottom: 5px solid transparent;margin-left: 5px;box-sizing: border-box;line-height: 1.75em;\">\u003Cspan leaf=\"\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003C\u002Fsection>\u003Csection>\u003Csection style=\"font-size: 16px;color: rgb(10, 74, 163);text-align: center;line-height: 1.75em;\">\u003Cstrong data-brushtype=\"text\">\u003Cspan leaf=\"\">执行升级：\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"font-size: 16px;color: rgb(10, 74, 163);text-align: center;line-height: 1.75em;\">\u003Cstrong data-brushtype=\"text\">\u003Cspan leaf=\"\">不做“传声筒”，打造顾问级\u003C\u002Fspan>\u003Cstrong data-brushtype=\"text\">\u003Cspan leaf=\"\" data-pm-slice=\"1 1 ["para",{"tagName":"section","attributes":{"data-role":"title","data-tools":"135编辑器","data-id":"163894","data-pm-slice":"0 0 []"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"para",{"tagName":"section","attributes":{"style":"margin: 10px auto;display: flex;justify-content: center;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"para",{"tagName":"section","attributes":{"style":"display: flex;align-items: flex-end;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"para",{"tagName":"section","attributes":{},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"para",{"tagName":"section","attributes":{"style":"font-size: 16px;color: rgb(10, 74, 163);text-align: center;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"},"node",{"tagName":"strong","attributes":{"data-brushtype":"text"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\">专业\u003C\u002Fspan>\u003C\u002Fstrong>\u003Cspan leaf=\"\">服务\u003C\u002Fspan>\u003C\u002Fstrong>\u003C\u002Fsection>\u003Csection style=\"width: 100%;height: 3px;background: linear-gradient(to right, rgb(10, 74, 163), transparent);margin-bottom: 5px;box-sizing: border-box;line-height: 1.75em;max-width: 100% !important;\" data-width=\"100%\">\u003Cspan leaf=\"\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003C\u002Fsection>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">“我们从不做简单的‘传声筒’。”剧星传媒综艺项目执行人员强调，团队始终坚持双向专业输出——既消化媒体端内容逻辑，为客户提供精准的策略建议；又深度解读客户需求，向媒体端传递清晰的执行标准。这种专业定位，成为剧星赢得品牌长期信赖的关键。\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\" data-pm-slice=\"1 1 ["para",{"tagName":"p","attributes":{"data-pm-slice":"0 0 []","style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\" data-pm-slice=\"1 1 ["para",{"tagName":"p","attributes":{"data-pm-slice":"0 0 []","style":"line-height: 1.75em;"},"namespaceURI":"http:\u002F\u002Fwww.w3.org\u002F1999\u002Fxhtml"}]\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">凭借\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">全链路整合能力\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">（承接复杂需求，多部门协同实现价值最大化）、\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">专业\u003C\u002Fspan>\u003C\u002Fspan>\u003Cstrong data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">标准化流程\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fstrong>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">（覆盖策划、执行、监播全环节，可反哺媒体端专业指导）、\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">丰富的行业资源\u003C\u002Fspan>\u003C\u002Fspan>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">（与主流平台、制作组紧密合作，核心成员多来自头部制作公司）以及\u003C\u002Fspan>\u003C\u002Fspan>\u003Cstrong>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">精细化团队分工\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fstrong>\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">（策略、销售、执行等多专项团队协作），剧星传媒实现了项目全流程高效推进。\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cspan data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\" style=\"color: rgba(0, 0, 0, 0.9);font-size: 17px;font-family: mp-quote, "PingFang SC", system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;letter-spacing: 0.034em;font-style: normal;font-weight: normal;\">\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">综艺市场正处在一个\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;font-weight: bold;\">内容提质、用户赋能、营销融合\u003C\u002Fspan>\u003Cspan textstyle=\"\" style=\"font-size: 15px;\">的关键发展阶段。剧星传媒将持续发挥全链路营销专业优势，与更多优质节目深度合作，帮助客户借助综艺的场景化、情感化表达，实现从曝光到转化的深度沟通；也将加大创新投入，提供更具开创性的植入形式与创意方案，与品牌在综艺营销领域开展更深层次的战略协同，与行业共同成长。\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Cp data-pm-slice=\"0 0 []\" style=\"line-height: 1.75em;\">\u003Cspan style=\"color: rgb(15, 17, 21);font-family: quote-cjk-patch, Inter, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Oxygen, Ubuntu, Cantarell, "Open Sans", "Helvetica Neue", sans-serif;font-size: 16px;font-style: normal;font-variant-ligatures: normal;font-variant-caps: normal;font-weight: 400;letter-spacing: normal;orphans: 2;text-align: start;text-indent: 0px;text-transform: none;widows: 2;word-spacing: 0px;-webkit-text-stroke-width: 0px;background-color: rgb(255, 255, 255);text-decoration-thickness: initial;text-decoration-style: initial;text-decoration-color: initial;float: none;display: inline !important;\" data-pm-slice=\"0 0 []\">\u003Cspan leaf=\"\">\u003Cbr>\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>\u003Csection style=\"text-align: center;line-height: 1.75em;\" nodeleaf=\"\">\u003Cimg class=\"rich_pages wxw-img js_img_placeholder wx_img_placeholder\" data-ratio=\"0.4759259259259259\" data-s=\"300,640\" data-type=\"png\" data-w=\"1080\" style=\"aspect-ratio: calc(2.10117) \u002F 1; width: 677px !important; height: auto !important;\" type=\"block\" data-backw=\"578\" data-backh=\"275\" data-imgfileid=\"503756574\" data-aistatus=\"1\" data-original-style=\"width: 100%;\" data-index=\"7\" src=\"https:\u002F\u002Fwwwoss.visionstar.cn\u002Fimg\u002Fsz_mmbiz_png\u002FXPMmx5ukfm3diabtUvAsXmTMoedU4XS2YWxoMtiacicrgmicTERQ1eS0a4EqGsoq7a8DcJCOFz7PkEjmJ3gftSB1nw\u002F640?wx_fmt=png&from=appmsg#imgIndex=4\" _width=\"100%\" alt=\"深耕综艺营销：剧星以超级场景共创，引爆品牌增长\">\u003C\u002Fsection>\u003Cp style=\"display: none;\">\u003Cmp-style-type data-value=\"10000\">\u003C\u002Fmp-style-type>\u003C\u002Fp>","custom","https:\u002F\u002Fwwwoss.visionstar.cn\u002Fimg\u002Fsz_mmbiz_jpg\u002FXPMmx5ukfm32XOvxBPptpyuzg8JzI2c2Y4SFH2zicib79JBhtGdb32xLD3wSvmXN6Re6ANL5GkxUedcNg8ImB5yw\u002F0?wx_fmt=jpeg","2026-06-08 13:46:50","2025年，中国综艺市场正式步入“质优者胜”的发展阶段。数据显示，2025年Q3中国网民人均观看综艺时长增至10.7小时，较去年同期的8.2小时实现显著增长；Q3综艺招商市场广告收入约6.5亿元，环比增长22%。 在品牌营销预算增幅受限的当下，这份增长背后，是品牌方对综艺赛道价值的重新审视——综艺营销早已跳出单纯的曝光逻辑，迈入“品效联动”的新阶段。 2025年，剧星传媒凭借精准策略与创新模式，打...",117,"https:\u002F\u002Fmp.weixin.qq.com\u002Fs\u002Fg8tojvi7ncnyI5yMF2bWpw","2026-01-19 19:59:58",[95,96],{"id":7,"name":6},{"id":10,"name":9},"深耕综艺营销：剧星以超级场景共创，引爆品牌增长","2026-06-08 13:54:43",{"content":16,"content_mode":17,"cover_url":100,"created_at":101,"description":102,"icon_url":16,"id":103,"learn_more_url":104,"published_at":105,"sort_order":24,"status":25,"tags":106,"title":108,"updated_at":109},"https:\u002F\u002Fwwwoss.visionstar.cn\u002Fimg\u002Fsz_mmbiz_jpg\u002FXPMmx5ukfm0PuCCTDSGd8DPVGOutBRINNibWoib3tibnicz4aicKg819p412ym5iat0WOKj9lO4olacjEkEMLJ860vBA\u002F0?wx_fmt=jpeg","2026-06-08 13:49:39","2025年，随着TikTok封禁风波引发全球用户“数字迁徙”，一场深刻的变革已悄然发生：消费者不再是被动的信息接收者，而是手握选择权、定义权的“主权者”；媒介平台也不再是简单的传播渠道，而是演变为融合社交、内容、电商与生活的复杂生态。本文基于最新行业趋势报告与案例分析，探讨在“用户主权崛起”与“媒介生态裂变”双重浪潮下，品牌营销如何从战略到执行进行系统性重构，以在价值时代赢得人心。 一、核心洞察：...",119,"https:\u002F\u002Fmp.weixin.qq.com\u002Fs\u002F4-JhmunqpNoFLUA8jX6Dyg","2026-01-06 18:04:48",[107],{"id":7,"name":6},"深度观点丨2026年品牌营销的范式革命","2026-06-08 13:54:47"]